Posts filed under 'Business & Economics'
Now FREE Exam Copy Offer to Professors Make the Impossible Possible Chosen for 2009–2010 Common Freshman Reader at IUP and Winthrop University
NOTE: Now FREE Exam Copy Offer to Professors. Email LELEE@randomhouse.com for a free examination copy.
Bill Strickland’s Make the Impossible Possible: One Man’s Crusade to Inspire Others to Dream Bigger and Achieve the Extraordinary has been selected as Indiana University of Pennsylvania’s Common Freshman Reader for 2009–2010.
The book was selected by a panel of faculty and staff at IUP. To qualify, a book must relevant to today’s students, offer interdisciplinary appeal, and provide opportunities for additional and diverse programming.
From the Ghetto to Harvard Business School…Make the Impossible Possible is Strickland’s personal story. It has been positively reviewed by many publications, including Publisher’s Weekly, which says: “It’s the American dream with a twist: for Strickland, it was never about shedding his past and getting ahead but about following his bliss and making a difference.”
Strickland is president and CEO, Manchester Bidwell Corporation and its subsidiaries, Manchester Craftsmen’s Guild, and Bidwell Training Center.
And in the news…. Harvard Business School Selects Bill Strickland and Bidwell Training Center for a Fourth Case Study. Go to
http://www.bill-strickland.org/BeckhamMedia-BillStricklandHarvardCaseStudy.html
Special Note: Award-winning journalist María Hinojosa interviews America’s foremost artists, writers, activists, and civic leaders in the new fourth season of María Hinojosa: One-on-One. Bill Strickland interview airs in January, nationwide. Link to interview: http://wwe.wgbh.org/programs/programDetail.cfm?programid=12
For more information on the book or author, including an author video, visit
http://www.bill-strickland.org/
http://www.randomhouse.com/acmart
Professors/Teachers: For a limited time, email Lelee@randomhouse.com for a free examination copy.
Add comment November 8, 2009
Antioch University McGregor and Virginia Tech choose Daniel Goleman’s Ecological Intelligence
Antioch University McGregor’s Graduate Management Program has selected internationally known psychologist Daniel Goleman’s new book Ecological Intelligence: How Knowing the Hidden Impacts of What We Buy Can Change Everything for its Fall course. Course name: Environmental Management
Virginia Tech has also selected Ecological Intelligence for its 2009-2010 Common Book Project.
“This book should be required reading for every politician, policy maker, and citizen of this planet. It should sit on the desk of everyone who is concerned about making the best, most intelligent choices for our destiny.”– Michio Kaku, Professor of Theoretical Physics, author of Physics of the Impossible and Parallel Worlds
“Drawing on his capacious intelligence Daniel Goleman dissects the issues involved in the attainment of long term sustainability and details promising and intriguing solutions. Once again, he has written an essential book.”– Howard Gardner, author and Hobbs Professor of Cognition and Education at Harvard Graduate School of Education
Official Website: www.danielgoleman.info/
For more information on the book or author, visit http://www.randomhouse.com/acmart
Order an exam copy here.
Add comment August 24, 2009
Sam Walton’s Made in America Book of Choice at California State University Chico
Sam Walton’s book Made in America has been selected by the California State University Chico’s Management Dept this fall. A large class of students will be taking the course, Understanding Global Business.
For more information on the book, visit http://www.randomhouse.com/acmart
Order an exam copy here.
Add comment August 24, 2009
Le Moyne College Using Against the Machine for fall 2009
Le Moyne College using Lee Siegel’s Against the Machine: How the Web Is Reshaping Culture and Commerce–and Why It Matters for its fall 2009 course.
Siegel has been hailed by the New York Times Book Review for his “drive-by brilliance” and dubbed by the New York Times Magazine as “one of the country’s most eloquent and acid-tongued critics.” Against the Machine is a ruthless challenge to the conventional wisdom about the most consequential cultural development of our time: the Internet.
For more information on the book and the author, visit http://www.randomhouse.com/acmart
Order an exam copy here.
Add comment August 21, 2009
Boston College Selects Anatomy of Buzz Revisited
Boston College’s Woods College of Advancing Studies has chosen The Anatomy of Buzz Revisited: Real-life Lessons in Word-of-Mouth Marketing by Emanuel Rosen for its Marketing course this summer.
Add comment July 1, 2009
