Posts tagged ‘business’

Free Reader Copies of The Full Catastrophe: Travels Among the New Greek Ruins by James Angelos Available

9780385346481Over the last three years, tiny Greece, normally associated with ancient philosophers and marble ruins, whitewashed island villages and cerulean seas, has repeatedly brought world financial markets into panic and has cast the 60-year project of cultivating European unity into question. In The Full Catastrophe, journalist James Angelos makes sense of these two images of Greece and explains how and why Greece became the corrupt, socially fractious and bankrupt nation it is today. With vivid narratives and engaging reporting, he brings to life some of the causes of the country’s financial collapse, and examines the changes emerging in its aftermath.

The Full Catastrophe was published on June 6th, 2015. Please email rhacademic@penguinrandomhouse with your name, college and course information to request a complimentary copy.

Click here to read to about the book in The New York Times Book Review

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July 1, 2015 at 2:04 pm Leave a comment

How to “Create Value in the World” with Zero to One

9780804139298By Blake Masters, co-author of Zero to One: Notes on Startups, or How to Build the Future (Crown Business, September 2014)

What important truth do very few people agree with you on? It sounds like an easy question. It isn’t. Wrestle with it for a few moments and you may be tempted to give up, but don’t. Every great business—indeed, every way in which the future will be different and better than the present—is rooted in a good answer to this question. Contrarian truths may be hard to find, but in a world in which so much of what we do is to simply repeat what’s been done before, creating new value means thinking from first principles, not following the crowd. (more…)

December 16, 2014 at 3:41 pm Leave a comment

In Pursuit of Elegance is the Common Summer Reader at Columbus College of Art & Design

in pursuit

Written in the tradition of The Tipping Point, Made to Stick, and The Black Swan, In Pursuit of Elegance will change the way you and your students think about the world.

In this thought-provoking exploration of why certain events, products, and people capture our attention and imaginations, Matthew E. May examines the elusive element behind so many innovative breakthroughs in fields ranging from physics and marketing to design and popular culture. Combining unusual simplicity and surprising power, elegance is characterized by four key elements—seduction, subtraction, symmetry, and sustainability. In a compelling, story-driven narrative that sheds light on the need for elegance in design, engineering, art, urban planning, sports, and work, May offers surprising evidence that what’s “not there” often trumps what is.

The Columbus College of Art and Design’s Foundation Studies program has selected In Pursuit of Elegance for its Freshman Summer Reading for 2010.

To read an excerpt, click here.

To order an examination copy, click here.

May 24, 2010 at 2:21 pm Leave a comment

University of Michigan Students are Reading The Talent Code: Greatness Isn’t Born. It’s Grown. Here’s How

In The Talent Code: Greatness Isn’t Born. It’s Grown. Here’s How, bestselling author Daniel Coyle reveals the simple yet powerful mechanisms through which human beings acquire skill–the kinds of practice, motivation, and coaching that grow myelin, a substance in our brains–the fastest. Through visits to the world’s best soccer players, bank robbers, violinists, fighter pilots, artists, and skateboarders, and to the labs where myelin is being investigated. This compelling and instructive book will transform the way we view talent and enable all of us to develop our full potential and is recommended for courses on education, business, psychology, and sociology.  (more…)

April 28, 2010 at 2:20 pm Leave a comment

Switch to Switch by Chip Heath and Dan Heath

This just in!  Whitworth University in Washington has selected Switch by Chip and Dan Heath for their Introductory Psychology course this Fall 2010.  From the authors of the acclaimed Made to Stick, Switch combines theory and case studies from Psychology, Sociology, and Business Management, to shed new light on how we can effect transformative change. Switch shows that successful changes follow a pattern—one we can use to make the changes that matter most to us.

Here’s what Professor Peter Lorenzi has to say about Switch: (more…)

April 23, 2010 at 8:58 pm Leave a comment

Purdue, Penn State, and Columbia Professors Agree! Thank You for Arguing Is One of the Best Books on Rhetoric

thank you

Rhetoric—the art and science of persuasion—is not just an important skill but, according to journalist/author Jay Heinrichs, it is the essential skill.

Heinrichs’ bestselling book on the topic, Thank You for Arguing: What Aristotle, Lincoln, and Homer Simpson Can Teach Us About the Art of Persuasion, renders the principles of argument clearly and simply — and keeps students engaged all the way.  Dozens of colleges including Purdue University (for an English 106 – English Composition course) and Columbia University have selected the book for their curriculum. (more…)

April 22, 2010 at 2:39 pm Leave a comment

Daniel Goleman’s Ecological Intelligence – Essential Book at Antioch University McGregor and Virginia Tech

ecological

The bestselling author of Emotional Intelligence and Primal Leadership now brings us revealing the hidden environmental consequences of what we make and buy, and how with that knowledge we can drive the essential changes we all must make to save our planet and ourselves.

“Drawing on his capacious intelligence Daniel Goleman dissects the issues involved in the attainment of long term sustainability and details promising and intriguing solutions. Once again, he has written an essential book.”– Howard Gardner, author and Hobbs Professor of Cognition and Education at Harvard Graduate School of Education. (more…)

August 24, 2009 at 2:45 pm Leave a comment

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